The Only Car Pricing Model You Should Use

Dealerships love to create hype around their prices. But until the internet, there was no way to check whether or not there was any truth to the hype.

Now there is — and if you pick the right dealership, you won’t even have to do the research yourself. The key is to pick a dealership that uses Internet Marketing Value Pricing.

Internet Marketing Value Pricing determines what a car is worth based on data about all the other cars in your area. An effective use of this pricing model assesses every used car within a 250-mile radius for model, make…

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